Established in 2016, Pure Global Joint Stock Company has quickly established itself as one of the most reputable names in the production of mother and baby care products. With the mission of delivering premium quality and absolute safety for children, Pure Global continuously researches and innovates to meet the needs of parents on their parenting journey.

We take pride in introducing to our customers a diverse range of products that are not only practical but also enriched with premium natural essential oils. Every Pure product is the result of dedication and thorough research, aiming to provide the best possible experience for both mother and baby. Our product lines under the brands Con Yêu, Dr. Tràm, and Pure have earned the trust and love of millions of parents thanks to superior quality and an uncompromising commitment to safety.

Over more than nine years of sustainable development, Pure has achieved significant milestones in the market and built a strong community of loyal consumers. The year 2025 marks an important turning point in our journey as Pure officially joins MHK GROUP – a leading corporation specializing in investments and nationwide retail distribution systems.

This strategic partnership not only opens new growth opportunities but also empowers Pure to expand its market presence even more aggressively. With MHK GROUP’s strong resources and extensive distribution network, Pure will accelerate its mission to bring high-quality products to consumers nationwide.

We firmly believe that with the support and strategic guidance from MHK GROUP, Pure Global will continue to diversify its product portfolio and deliver outstanding, memorable experiences to our customers. We invite you to join us on this exciting journey as we work together to nurture dreams and create a brighter future for the next generation.